Humana Studio | Vision

Objectives

Through coherent and consistent visual communication we aim to provide you the means to truly reach the target audience. To create the results and relevance that your initiatives deserve.

Our belief has always been that if we help to give visibility to cool brands (like yours) we will help to fill the planet with positive social and sustainable impact.

How?

Branding Strategy

Core Values

Tagline & Messaging

Brand Psychology

Naming

Positioning

Workshops

Brand Identity

Visual Identity

Verbal Identity

Brand Language

Logo Design

Color & Typography

Brand Style Guide

Packaging

Copywritting

Brand Communication

Web Development

Editorial

Digital Marketing

Campaign Strategy

Brand Activation

Art Direction

Creative Campaign

Process

1 Learning about your organization

First things first, we want to learn more about your brand. This stage is all about research and understanding the subject. Its essence, its history, the current state, and its ambitions.

2 Defining a visual strategy

Now that we know everything there is to know, we can define a strategy for your brand, outline its positioning and trace the direction to be taken.

3 Designing the identity and visuals

The moment has come to give your brand its new visuals. It's the result of the previously defined strategy and our ideal expressive of minimalism. All the designs are thought to reach the most possible sustainable format, from the choice of papers and inks to the selection of more sustainable digital colors and platforms.

4 Activation and engagement

It's finally time to introduce the final product to the target audience. We will leverage the appropriate platforms to create awareness and recognition among the audience.

5 Celebration time

It's time to celebrate because your brand is ready to find greatness around your targeted audience. Your products and services can now find utility and purpose among them.

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We fight for a future that is bursting with possibilities, without disconnecting from the social and sustainable approach.

Together we can be the change we want to see in the world.

We work to make a positive impact on your organization and the world around us.